Problem & Solution
During the development of the Partoo Mobile App, our primary challenge was to address the needs of SMB owners who are constantly on the move and rely heavily on their mobile devices to manage their businesses. To tackle this challenge, we conducted extensive research and user interviews to understand the pain points and preferences of SMB owners across various industries. Leveraging insights gathered from these interactions, we developed a mobile-first solution that empowers SMB owners to effortlessly engage with their consumers and manage their online reputation, all while on the go. Through iterative design and development, we successfully delivered a user-friendly and intuitive mobile app that meets the diverse needs of SMBs.